The face of growing users, follow in the footsteps of users, make resonant changes, remove the design of younger age, and face users with a mature and stable mentality. Since QQBanner was launched in 2006, the colorful login screen has brought whatsapp Database a lot of joy to users. The reason for making changes to QQ Banner is due to the company's strategy of "anti-young age" and the new visual style of QQ2009. Therefore, the banner in 2009 was changed around the points of atmosphere, stability, subtlety, connotation and quality improvement. The focus is on enhancing the influence of Banner, making it more significant and far-reaching. At the beginning whatsapp Database of this change, the banner designers gathered in 2008 conducted a small-scale brainstorm, aiming at how to design a banner that expresses the connotation implicitly, without being "young", and then feels the atmosphere.
On the eve of the meeting, various designers worked together in RTX to search for banners with more characteristics to analyze the competing products: everyone's brain burst and came up with three directions for reform: First, maintain the original whatsapp Database single-frame picture format, and use a combination of text to draw, Emphasize quality. Second, the dynamic scene form is used to enhance the interest of Banner and enrich the form of expression with small-scale animations, such as falling snow and twinkling stars. Third, the plot or story form, highlight the plot and display it in sections, so that users can better integrate into the festive atmosphere. In the small-scale discussion after the meeting, everyone also actively provided solutions. Toge suggested whatsapp Database that it should not be superficial and stop at visual performance, which would lead to the situation that the expression was straightforward but not implicit and lacked connotation. Tips for finding inspiration on stamps.
Finally decided to use the plot and story form as a new form to try to design. After confirming this direction, and in line with the overall thinking, the Spring Festival was used as a pilot, and the first draft design was carried out. When looking whatsapp Database for relevant materials on the Spring Festival, it was found that the traditional Spring Festival customs have not been preserved until now, and in different regions, the methods are also different. The difference is that the customs of sticking Spring Festival couplets, cleaning before the festival, and setting off firecrackers have always been preserved, even in the most prosperous cities. Therefore, in the draft design stage, traditional elements such as Spring Festival couplets, firecrackers, and children's new clothes whatsapp Database were used to highlight the atmosphere of the Spring Festival, and the drawings were combined with relevant customs before and after the festival.